POLS POTTEN | POP-UP VIDEO EXPERIENCE
Reimagining a household name.
Pols Potten wanted something new. Something funny. Something with a long-lasting impression. We produced 10 marketing videos for their pop-up stand at the Maison and Objet Fair in Paris. The goal was to turn their best-selling items into visual stories that make a lasting and funny impression. The creation of these videos includes the definition of the project scope, level of effort, and project plan plus create staffing and resourcing requests based on the campaigns. We’ve managed all assets attached to the project and seen it through to the final delivery. We also designed the stand in collaboration with a third party.
In the end we initiated and lead all project meetings, establish clear goals and next steps for set up team of freelancers and in-house talents. We managed the vendors and talent on assigned projects, create PO’s, and monitor actual vs budgeted costs. In short: Full project management delivery.
They videos were programmed that they loop 24/7 + we made sure that only 1 LED screen would ‘move’ at one time.